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cases-winston-mos

WINSTON MOS

Travel Retail Activation

Challenge

Design and implement a temporary zone for promotional activation of the Winston “Ministry of Sound” campaign for the Global Travel Retail : Zurich, Geneva, Amman, Beirut.

 

Solution

The promotion features combination of different technologies for the visitors to experience the Winston MOS ambiance, through LCD screen and listening-stations diffusing clubbing playlists, and device for DJing’s virtual reality activity.