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About Us

Who we are

An experienced, enthusiastic, multicultural team of professionals working on two continents.

With headquarter in Hong Kong and offices in France, Spain, Italy and Belgium, 7Concepts Group is a well-established international retail marketing agency that helps marketers position their brands in point of sales.

7Concepts group has established an exclusive joint venture with it’s long term partner and manufacturer in Guangzhou to cover part of it’s POS production needs. Additionally it has developed extensive sourcing capacity with 100s of factories in China covering the different POS material and specific needs. In Europe 7Concepts Group has set up different production and logistic partnerships to facilitate closer to market demand.

What we do

20 years

20 years experience in POS displays design & manufacturing


Headquarter in Brussels and Hong Kong

Sales teams in France, Spain and Italy

Production, warehousing and Logistic partnerships in Europe

POSM & Promo

Production of POS advertising, high quality bespoke retail furniture

New Technologies

New Tech & Digital – variety of high-tech screens for digital media solutions

Powered POS display

Leader in dynamic self powered POS display solutions


Design, Engineering, Logistic, Sourcing and project management teams in Guangzhou, China

100+ suppliers in China (Printing & cardboard, plastic /metal, MDF, …)

Duty Free

Specialty in design, production of bespoke retail furniture for airport and duty-free environment


We work along with our partners at reducing the environmental impact of our products

Our Process

Briefing client   >   Conceptual drawing   >   Price estimation   >   Prototype   >   Production   >   Delivery

Our Specialities

Meet Our Team

An experienced, enthusiastic, multicultural team of professionals working on two continents.

Pierre Vilpoux
Designer & Project Manager

Romain Montagnard
Key Account Manager

Carole Piette
Administration Manager

Laurent Lacroix
Senior Designer

Michael Piette
General Manager

Sabaydin Helsoni
Senior Key Account Manager

Our Clients