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About Us

Who we are

Leader in innovative Indoor Retail Advertising

With headquarter in Hong Kong and offices in France, Spain, Italy and Belgium, 7Concepts Group is a well-established international retail marketing agency that helps marketers position their brands in point of sales, communicate with their target audience, and increase sales and ROI through supplying cutting edge visual merchandising solutions, dynamic POSM and in-store decor.

7Concepts has developed over the past 10 years a network of manufacturers in China as well as production partnerships in Romania.

Tobacco Industry
Global Travel Retail
Retail Industry

What we do

16 years

16 years expertise in design, production, delivery of dynamic POSM and visual merchandising solutions for the tobacco industry.

POSM & Promo

Production of POS advertising, high quality bespoke retail furniture

Duty Free

Specialty in design, production of bespoke retail furniture for airport and duty-free environment

New Technologies

New Tech & Digital – variety of high-tech screens for digital media solutions

Our Process

Briefing client   >   Conceptual drawing   >   Price estimation   >   Prototype   >   Production   >   Delivery

Our Specialities

Meet Our Team

An experienced, enthusiastic, multicultural team of professionals working on two continents.

Pierre Vilpoux
Designer & Project Manager

Romain Montagnard
Key Account Manager

Carole Piette
Administration Manager

Laurent Lacroix
Senior Designer

Michael Piette
General Manager

Sabaydin Helsoni
Senior Key Account Manager

Our Clients